An introductory handbook and series of articles for non-valuation professionals and business owners.
4.14: Transferable goodwill
Transferable goodwill arises from intangible attributes of a business that have been separated from the owner. Fully transferable goodwill is... View Article
Read Article4.13: Personal goodwill
Personal goodwill arises from attributes that are embedded in one individual (usually the owner/manager). These are attributes that cannot be... View Article
Read Article4.12: Goodwill
Goodwill is the additional value that accrues to an enterprise that uses its assets in such a way that the... View Article
Read Article